![]() ![]() In 2018, the old Android Pay and Google Wallet merged into the unified pay system called Google Pay-a digital wallet and mobile payment system that enables merchants to accept fast and easy payments for physical goods and services everywhere they do business, including in stores and online (both in-app and on the web). Read more: Ecommerce SWOT analysis Google Pay for Merchants: a must-have payment system for ecommerce stores So what is Google Wallet and how does it work? Let’s dive in and find out! Google Pay, formerly known as Google Wallet, is one of the best ways to make payments directly from your smartphone it’s a quick, highly secure, and easy way to pay online. So before you integrate any payment system into your ecommerce website, you should ensure that the solution is convenient, used by your target market, and secure. One of the reasons for an incomplete purchase is that customers don’t trust your payment system and are afraid to disclose their personal data and private information. According to Statista, a retail business can lose up to 70% of all potential customers at the checkout due to an inconvenient payment procedure. ![]()
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